Make Money

How To Monetize Your Sports Blog

Sport is a passion for millions of people, and one of the best ways to show your love of your favorite activity is by starting your sports blog page. However, it’s not free of cost to you. There will be hosting costs for your website, the purchase of the domain name and that’s just the tip of the iceberg.

Away from the technical side of things, if you’re considering starting a blog on this year’s Super Bowl contenders, the LA Rams, have you considered the average ticket price is $103 to see the game you’re potentially covering? Don’t forget to add what you’re spending on travel to get there?

So, it’s easy to see why so many people look to monetize their blog to recoup some of that outlay and hopefully earn some money. Although setting it all up could seem a daunting prospect, it isn’t, as we’re here to share some top tips to help you get started.

How To Monetize Your Sports Blog

How To Monetize Your Sports Blog
How To Monetize Your Sports Blog

Advertising space

One of the quickest and most effective ways to earn some revenue is by selling ad space on your website. If you’re writing about a local team, you could approach local businesses and inquire if they are willing to purchase some space on your website that you will dedicate to them. 

Alternatives could also be connecting with an ad agency such as Google, which has a program called Adsense, which serves ads on your website targeted at your audience, earning you money depending on the number of impressions or clicks the ads receive.

Becoming an affiliate

To keep a site fresh and relevant, having up-to-date information is key. What if that information could also be earning you money? For instance, you can find odds for the Super Bowl listed on Ladbrokes, where the Chargers are overwhelming favorites,

But what if you could find those on your site, too? What if every person who placed a wager through the link on your site could earn you money?

You can include such things by partnering with a sportsbook provider as an affiliate. Some other partner companies available for blog owners to link up with can be very prominent names from retail, such as Amazon. They offer incentives for affiliates to share with their website’s visitors, such as special reduced offers and voucher codes.

When these are used, they give the purchasers an excellent reduction on their purchase, and the blog owner earns a percentage of that sale.

Membership program

Offering readers a membership to your site could be a route to raising some funds; most people have heard of people asking to click and subscribe on YouTube or other video streaming platforms such as Twitch, this would be a similar thing.

If you were to implement a tiered membership level, bringing different benefits to the relative paying members is one option. Maybe, the highest tiered members get a weekly mailshot, while the lower tier gets one per month as one example of how this could be structured.

Accepting donations

If you don’t fancy any of the above, you could always consider accepting donations on your website. You can install a plugin on your site from most of the online money transfer companies, but where’s the best place to place it on your blog?

The simple answer is that’s entirely up to you; you’re in control, so why not experiment with placement to see where it gets the best reaction. It doesn’t matter if it’s on the navigation bar, on each blog post, or feature.

Remember, there is no guaranteed touchdown for earning money from your blog, but these are just some of the most prominent examples of how you can start to see a return for your passion in your chosen sport.

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